Privacy Policy

 

Introduction

Baking On The Beat ("we", "our", or "us") is committed to protecting and respecting your privacy. This privacy policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website [www.bakingonthebeat.com] or make a purchase from us, in compliance with the UK GDPR.

1. Who We Are

For the purposes of the UK GDPR, Baking On The Beat is the data controller of your personal data. If you have any questions or concerns regarding the processing of your personal data, you can contact us at:

• Email: bakingonthebeat@hotmail.com

2. Personal Data We Collect

We may collect and process the following personal data about you:

• Identity Data: Name, title, date of birth, and gender.

• Contact Data: Billing and delivery address, email address, and phone number.

• Transaction Data: Payment details, order history, and products you have purchased from us.

• Technical Data: IP address, browser type and version, time zone setting, and cookie information.

• Usage Data: Information about how you use our website, products, and services.

• Marketing and Communications Data: Preferences in receiving marketing communications from us.

3. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• To Fulfill Orders: To process your orders, deliver goods, and manage payments.

• To Manage Customer Relationships: To communicate with you, respond to your inquiries, and notify you about changes to our services.

• To Improve Our Services: To analyse how customers interact with our website and improve our products and user experience.

• Marketing: To send you marketing communications that you have opted into. You can unsubscribe from these at any time.

4. Legal Basis for Processing Your Data

Under the UK GDPR, we rely on the following lawful bases for processing your personal data:

• Contractual Necessity: To fulfill the contract we are about to enter into or have entered into with you (e.g., processing and delivering your order).

• Legitimate Interest: To conduct and manage our business in a way that allows us to provide the best service, including improving and promoting our products and services (e.g., analysing usage data to improve our website).

• Consent: Where you have provided consent, such as for marketing purposes. You can withdraw your consent at any time by contacting us.

• Legal Obligation: To comply with legal obligations (e.g., tax reporting requirements).

5. How We Share Your Data

We may share your personal data with third parties in the following cases:

• Service Providers: We use trusted third-party service providers to process payments (e.g., payment gateways), deliver orders (e.g., shipping companies), and manage our website and email communications.

• Compliance with Laws: If required by law or legal process, we may share your data with regulatory bodies or law enforcement.

• Business Transfers: In the event of a merger or sale of our business, your data may be transferred to the new owner.

6. International Transfers

We do not transfer your personal data outside the UK or European Economic Area (EEA). If we do, we ensure that your data receives the same protection by requiring our third-party providers to comply with the UK GDPR.

7. Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including legal, accounting, or reporting requirements.

• Orders: We retain order data for up to 6 years for tax and legal obligations.

• Marketing: Data for marketing purposes is retained until you opt out or withdraw your consent.

8. Your Data Protection Rights

Under the UK GDPR, you have the following rights regarding your personal data:

• Right of Access: You have the right to request access to the personal data we hold about you.

• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete data.

• Right to Erasure: You have the right to request that we delete your personal data, where applicable.

• Right to Restrict Processing: You have the right to request that we limit the processing of your personal data in certain circumstances.

• Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format.

• Right to Object: You have the right to object to our processing of your personal data based on legitimate interests or for marketing purposes.

You can exercise any of these rights by contacting us via email at bakingonthebeat@hotmail.com.

9. Cookies

We use cookies to enhance your experience on our website. Cookies are small text files stored on your device that help us understand your usage patterns and provide personalized content. You can adjust your browser settings to refuse cookies, but this may affect your ability to use certain features of our website.

10. Security of Your Data

We take the security of your personal data seriously and have implemented appropriate security measures (such as SSL encryption) to prevent unauthorized access, disclosure, or loss of your data.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the "Last Updated" date. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:

• Email: bakingonthebeat@hotmail.com

Last Updated: [October 15, 2024]